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136-01 - Global Marketing(グローバルマーケティング)  


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Global Marketing(グローバルマーケティング)  

       

崔 大龍

Course Description

In the class, students learn the dynamism of global business and marketing activities of corporations as well as the terms and concepts of global marketing. In order to get interested in the global marketing concepts, case studies will be analyzed and discussed. In addition, students are expected to organize groups for making oral reports on global marketing.

Copyright 2007, by the Contributing Authors. Cite/attribute Resource. Global Marketing(グローバルマーケティング)  . (2009, January 24). Retrieved February 08, 2012, from OpenCourseWare OJC Web site: http://olib.wilmina.ac.jp/ocw/11-10/11-136-01. This work is licensed under a Creative Commons License. Creative Commons License